FASHION AT THE BEAUX-ARTS
FASHION WEEK EVENING
An evening for 1,200 guests at the Beaux-Arts de Paris (art school), inviting the entire international fashion and luxury industry in the context of an intercultural promise dubbed "Shanghai loves Paris".
An exceptional site for a scenography combining the codes of Parisian luxury with Chinese cultural aesthetics.
The staging of Elle China's offers allowed the spotlight to be turned on Chinese celebrities in the luxury, cinema and music fields.
In particular, we achieved an aesthetic and technical feat by especially creating garments in the image of the leading Chinese models, draped over the emblematic Stockman mannequins. An evening punctuated by artistic performances associating Chinese and Western artists in unprecedented interventions.